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Attentive raises pre-Series A led by Info Edge Ventures

attentive funding

 Attentive, an early-stage Geospatial B2B SaaS startup, announced that it has raised funds in a pre-Series A round led by Info Edge Ventures. 

The round also saw participation from Redstart Labs, Pavitar Singh (CTO, Sprinklr ), Abhishek Khurana (SVP Product Engineering, Sprinklr), and five IIT Delhi alumni.

The primary and secondary transactions observed investors investing more than $2 million in the startup.  

As per an official statement, Attentive plans to use the freshly raised funds to expand the startup and further its investment in innovative technology. 

Established in 2017 by IIT Delhi alumni – Shiva Dhawan(CEO), Sarthak Vijay (VP, Product) Attentive’s SaaS platform facilitates outdoor services and insurance firms to expand their businesses by accessing important property attributes at the click of a button.

Speaking about the funding, Shiva, Co-founder and CEO, Attentive, said, “Attentive has built a SaaS solution that allows for sales automation. The core technology runs on state-of-the-art computer vision models, developed over years of R&D effort. Early adoption and customer feedback indicate encouraging product-market fit (PMF), making it the best time for our bootstrapped company to raise money now and rapidly scale up our go-to-market (GTM) efforts.”

Commenting on the investment, Amit Behl, Partner at Info Edge Ventures, said, “We are highly impressed by the Computer Vision IP Attentive has built in the Geospatial domain to emerge as a leading deep-tech company from India. We are excited to partner with Shiva and the Attentive team as they extend this IP to build a full-stack SaaS offering for insurance and landscaping companies, enabling them to completely automate their measurement and estimation efforts and provide real-time quotes for their customers, thus helping these companies significantly expand their business funnels.” 

Pavitar Singh, currently the CTO of Sprinklr, and an active angel investor, added, “I am impressed with the vision Shiva has on democratizing AI for small business owners. I see Attentive and its offerings scaling revenue and increasing profitability for millions of small businesses.”

Attentive seems to be an interesting startup in the Geospatial SaaS space offering innovative solutions. I’m sure the company will soon establish itself as a leading market player. My best wishes to the team of Attentive.

Shishir Gupta, Founder and CEO, StartupLanes

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