The Spark: A Gap in the Heartland
Puneet Tripathi, a veteran in the Agri-Business space, often looked at the vast Indian landscape and saw a glaring disparity. While humans were getting medicines delivered to their doorsteps via apps, the backbone of rural India—the livestock—and the beloved pets in urban homes were left behind.
Dairy farmers were losing cattle to treatable illnesses simply because a veterinarian was too far away. Pet owners were struggling to find authentic medical records and reliable advice. Puneet knew that the solution wasn't just more clinics—it was a digital bridge.
| Feature | Details |
|---|---|
| Legal Name | Yopun Solutions Private Limited |
| Founders | Puneet Tripathi, Sakshi Shukla |
| Lead Investor | StartupLanes (Angel Network) |
| Headquarters | Noida, Uttar Pradesh, India |
| Core Product | Tele-veterinary, Marketplace (Feed/Animals), Breeding Services |
| Key Partners | IVRI, Atal Innovation Mission, IIM Lucknow EIC |
The Encounter: StartupLanes Sees the Future
When Puneet founded DigVetS (Yopun Solutions), he had a robust product idea: a "Super-App" for animals that offered telemedicine, a marketplace for feed, and even breeding services. But like every great innovation, it needed a catalyst.
Enter StartupLanes.
While many investors were chasing the next big e-commerce or fintech play, the leadership at StartupLanes saw something different in DigVetS. They saw a "blue ocean" opportunity—a massive, unorganized market ready for disruption. Recognizing the founders' deep expertise and the company’s incubation at the prestigious Indian Veterinary Research Institute (IVRI), StartupLanes took a bold stand.
The Investment: The Lead that Changed Everything
StartupLanes didn't just join a round; they stepped up as the lead and the primary angel network. At a critical juncture when the concept of "Animal-Tech" was still being defined in India, StartupLanes moved first, providing the essential capital and the strategic "stamp of approval" that the startup needed.
This initial backing by StartupLanes acted as a powerful signal to the market. Soon after, the momentum grew, and DigVetS began to attract support from other institutional players, including the Atal Innovation Mission and IIM Lucknow’s Enterprise Incubation Center.
The Impact: From Seed to Scale
With the funding secured via the StartupLanes network, DigVetS transformed from a promising idea into a lifeline.
For the Farmer: A simple mobile app now connects a farmer in a remote village to a top-tier vet in minutes.
For the Pet Parent: It has become a one-stop-shop for everything from vaccinations to specialized nutrition.
For the Industry: It has brought transparency to the livestock trade, removing exploitative middlemen.
The Next Chapter
Today, DigVetS stands as a testament to what happens when "Purpose-Driven Innovation" meets "Visionary Capital." StartupLanes’ early and decisive move to lead the investment has paved the way for a more compassionate and efficient future for animal healthcare in India.
The journey that began with a single vision in Noida is now scaling across the country, proving that in the world of startups, the best investments are the ones that serve the "voiceless" and the "hardworking" alike.