SHIMMER Demo Day Event & Investment Commitment
Description
Investment Opportunity at SHIMMER
Gooday Products Pvt. Ltd. is a fast-growing FMCG company based in Raipur, Chhattisgarh, building disruptive home & personal care brands for modern India. With flagship products like Active White detergents and the Shimmer cleaning range, the company combines cutting-edge automation, innovative formulations, and bold branding to deliver quality at scale. Currently serving millions of households through Amazon, Flipkart, Jiomart, quick commerce, and modern trade, Gooday Products is on a mission to redefine everyday essentials with smarter, sustainable solutions.
Promo Video
Demo Day Recording
| Important Details | |
|---|---|
| CIN | U24290CT2021PTC011875 |
| Company Name | Gooday Products Private Limited |
| Brand Name | SHIMMER |
| Last Month Revenue | ₹12000000 |
| Annual Revenue | ₹150000000 |
| Location | Raipur, Chhattisgarh |
| Industry | Consumer Goods |
| Website | http://www.goodayproducts.com |
| Company LinkedIn Page | https://www.linkedin.com/company/86819047/admin/dashboard/ |
Nikunj Singhania
Founder
Nikunj Singhania, CEO of Gooday Products Pvt. Ltd., leverages modern strategy and family entrepreneurship to scale FMCG brands like Active White and Shimmer, driving ₹1 Cr+ monthly revenues through automation, e-commerce, modern trade, and exports.
Rajesh Kumar Singhania
Co-Founder
Rajesh Kumar Singhania, a seasoned FMCG entrepreneur, has been instrumental in shaping Gooday Products Pvt. Ltd., building trusted brands like Active White and Nikunj Tea while guiding its growth with vision, innovation, and long-term value creation.









