StartupLanes

I'm a digital advertising and marketing strategy professional with 18+ years of experience building growth across AdTech, product marketing, and AI-powered digital ecosystems.Throughout my career, I've worked directly alongside C-suite leaders, CMOs, business heads, and management teams I help leadership teams cut through complexity, make sharper decisions on marketing and product strategy, and translate business objectives into frameworks that actually deliver results.My career has spanned the full arc of digital advertising — from early mobile and VAS marketing at Reliance Entertainment, to scaling a native advertising venture from zero to 40M+ page integrations, to leading product marketing strategy across APAC for a Telco-data-powered AdTech platform, to now consulting on AI-led marketing transformation for one of India's largest conglomerates — working directly with their senior leadership and management committee on strategy, growth priorities, and AI adoption.What drives me is the intersection of strategy and emerging technology.