Aysha Namra Ruknuddin
Founder, Bold Roots | Metabolic Health & Nutrition Brand
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5% since last month
I’m the founder of an early-stage consumer health venture, built from a long-standing personal interest in health, nutrition, and sustainable wellbeing.
Over the years, I’ve observed a recurring gap between how the wellness space operates and what people actually need to stay consistent in real life. Despite good intentions, many individuals are overwhelmed by complexity, conflicting information, and short-term solutions. This gap — rather than a single moment — is what led me to start building this company.
Professionally, I bring over a decade of experience in finance, operations, and execution. My background has shaped a disciplined, systems-driven approach to entrepreneurship, with a strong focus on fundamentals, clarity, and long-term value creation.
I’m intentionally building this venture with care — prioritizing thoughtful problem-solving, clean execution, and trust over speed or hype. At this stage, I’m exploring early-stage funding and strategic partnerships with investors who value grounded founders and sustainable business building.

