FORAGE RAISES $22M FROM NYCA PARTNERS, PAYPAL VENTURES, AND INSTACART FOUNDER
Forage, a payments processor that makes it easier for grocers to accept SNAP EBT (previously known as “food stamps”) payments online, announced today that it has raised a $22M Series A funding round to accelerate online grocery access for America’s 42 million SNAP EBT recipients. The round was led by fintech specialist firm Nyca with participation from PayPal Ventures, EO Ventures, and prominent angels including Apoorva Mehta, founder of Instacart. Forage will use the funds primarily for product development and accelerate hiring to meet the high demand for the company’s solutions.
One in eight Americans receives government assistance to buy groceries. While more than 250,000 brick & mortar locations accept SNAP benefits via EBT in-store, only a fraction have been approved for online EBT. Many SNAP recipients are homebound, lack transportation, or live in a food desert without easy access to grocery stores; many others want to avoid in-person shopping due to concerns about COVID. While many Americans were able to shift to online grocery shopping during the pandemic, SNAP recipients were not afforded this safety and convenience because they are effectively unable to use their benefits online.
Forage has an in-house team of EBT and payments experts, including former Instacart and Freshop employees. In addition to its stand-alone EBT solution, Forage developed and recently launched the first Shopify app that offers online EBT payment processing to Shopify’s ecosystem of merchants. The company is already working with dozens of well-known grocers to help them accelerate their path to accepting SNAP EBT online.
Forage provides merchants with support through every step of the USDA approval process, from preparing the required documentation, through system engineering and testing, to deployment, making it as easy as possible for new merchants to accept EBT online, with the goal of opening the online EBT space to more merchants and ultimately more SNAP recipients.
Forage Raises $22m From Nyca Partners, Paypal Ventures, And Instacart Founder. Congratulations to the entire team. I wish you great success in this endeavour.Shishir Gupta, Founder and CEO, StartupLanes
If you are an emerging startup and are looking for investors to raise funds, StartupLanes has its own angel network and investment banking services and is connected to angel investors and VCs in 15 countries that ensure that our member startups have easy access to external funds to scale up constantly.
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