The startup is addressing how people seek mental health support globally, via a free-to-use community platform.
The Delhi-based startup plans to use the freshly raised funds for team expansion, product development, and focussing on community-building efforts.
Established in 2019 by Bani Singh and Drishti Gupta, Now&Me was first conceptualized by Bani, who built the prototype of the product. In 2020, Nitesh Kumar Niranjan joined as the tech co-founder.
In a press statement shared by the company, the founders collectively said: “Mental health concerns affect almost 1 billion people globally. Tackling a problem as colossal as that required us to go where no one had ever even thought of going before. In fact, Now&Me has, and continues to be an instrumental solution to the rising mental health concerns, owing to the COVID-19 pandemic.”
The startup serves as a support network, where people can come and discuss their issues without any hesitation of judgment. The statement added the platform serves as a safe space for users to even take their first step towards admitting their feelings and talking about them.
Anshu Prasher, Whiteboard Capital, said, “Though the last year has brought a lot of attention to mental health issues, most of the conversation around mental health has been centered around specialist help or support groups which is typically a sign of serious underlying conditions.”
“At Now&Me, Drishti and Bani are working towards normalizing peer group conversations around mental health at a much earlier stage by building a safe, open, and free community hopefully helping people share without any fear of being judged. We are excited to be a part of this mission to help reduce serious mental health issues and wish the team luck on their journey ahead,” he added.
On Now&Me, a user can even express their feelings anonymously. It gives them a choice to talk to sympathetic people from all across the world who have experienced similar struggles.
With the fresh round of funding, the team is looking to onboard extremely passionate individuals who want to change the mental health landscape. The statement added the startup will be increasing its engineering, design, and product growth teams with a major focus on community-building efforts.
Commenting on the investment, Ash Lilani, Saama Capital said, “There is growing awareness about the importance of mental health. Especially in the backdrop of the pandemic, it is increasingly being treated with the same level of importance that has been accorded to physical health conventionally. Now&Me’s community-led model of care and support is a unique and differentiated approach. We are excited by the traction shown by the company and are impressed by the passion demonstrated by the founders.”
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