Pilgrim funding

pilgrim funding

Pilgrim, a D2C beauty and personal care brand announced that it has raised Rs. 13 Crores in a Series A funding round led by Fireside Ventures, Rukam Capital, and founding teams of Boat, NoBroker, and the founder- CEO of Bewakoof.com. Dexter capital served as the transaction advisor. 

Within a year of launch, Pilgrim is observing an ARR of INR 18 crores backed by innovation, R&D capabilities, and a disruptive supply chain. 

The company plans to use the freshly raised funds primarily for improving R&D capabilities, team expansion, and brand investments.

The R&D-focused brand has noticed raised consumer trend towards well-being and is of the opinion that the D2C personal care segment possesses huge growth potential. 

The company is aggressively investing in developing a high-performance, high-trust culture ingrained in innovation for young talent. The founders’ vision is to create a workplace that facilitates growth opportunities in an extremely dynamic area and kindles a sense of pride and dedication for employees. The company is looking to grow its team by 50% in the next 6 months.

Speaking about the latest development, Anurag Kedia & Gagandeep Makker, Co-Founders of Pilgrim said, “Pilgrim embodies a way of life and not just a global array of products. It represents the journey and experiences of a modern millennial’s life and hence the tagline “Join The Journey”. At the core of Pilgrim exists a passionate team that is curating “native” global experiences and not merely importing global ingredients. We believe in “clean beauty” and hence offer a product range that is 100% vegan, free of harmful toxins, and not tested on animals. This funding strengthens our belief in the potential of the Indian D2C personal care and beauty industry. It takes us closer to our vision of empowering the modern millennials with global beauty rituals at the click of a button.”

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