Tencent’s Pokemon Unite has set a new record for downloads in China, and there’s more

Despite a tech crackdown, Tencent’s Pokemon Unite had a record number of downloads.

According to analytics firm Sensor Tower, the multiplayer online battle arena game (MOBA) created by Tencent and Nintendo had over 30 million downloads in its first week of release on September 22. The debut of Pokemon Unite is the biggest MOBA game launch ever.

However, because the Chinese government has stalled its licencing process for new video games, the title has yet to acquire a licence or a release date.
Honor of Kings, another Tencent MOBA, topped US$10 billion in player expenditure in September, according to Sensor Tower.

Tencent Video, iQiyi, and Youku have all dropped a function that allows users to fast-forward through episodes.

Previously, viewers could pay an extra US$0.5 to see an episode of a TV show before it was officially shown on these sites.
According to a study by China’s State Administration of Radio and Television’s Supervision Center, almost 60% of television dramas and 30% of famous internet dramas offered similar fast-tracking services from January to August 2020.
The fast-tracking option, however, was quickly criticised by some users, who said that it was unfair to those who had previously paid membership fees.

Tencent’s Pokemon Unite has set a unbreakable record of downloads in China and will soon develop a strong footprint in the game market. Now all the competitors are more alert on to their working. All power to them and my best wishes.

Shishir Gupta, Founder and CEO, StartupLanes

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