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The Moms Co. Funding: Raises 5 million Dollars

The Moms Company raises 5 million Dollars from Deepak Shahdadpuri-led DSG Consumer Partners and Saama Capital.

The Moms Co. focusing on mother and baby care products raises 5 million Dollars from its existing investors: Deepak Shahdadpuri-led DSG Consumer Partners and Saama Capital. The company is going to use this funding to expand its product range, technology, and offline business. It is aiming to grow the brand to INR 100crore.

“With the love of Moms and our strong supply and channel partners, we are committed to making The Moms Co the largest natural and certified toxin-free solution provider for moms and babies from India,” said Malika Sadani, CEO, The Moms Co.

Founder of StartupLanes, Shishir Gupta says: The Mom Company is focusing on innovation, health, safety, innovation and affordability of products for children and mothers. Product quality plays pivotal role for a mother at maternity stage and also for the neo-natals. My best wishes are with the company who has taken such a great initiave  targeting on much needed niche section.


The Moms Co. started by Malika Sadani, born out of her uncompromising attention to the smallest of details and her desire that no mom should have to compromise on products. They have experts all across the world to make the products toxin-free. It uses natural ingredients like argan oil, cocoa butter, aloe vera powder, etc by expert formulators to meet various international standards across Europe, Canada, USA, Japan, and Australia. It ensures products are stable and effective across all-weather conditions till their expiry. Their products are clinically tested by dermatologists. It claims to serve 5 Lakhs customers across 10,000 pin codes across the country. It has a physical presence in 5 cities and also tied up with 15 maternity hospitals.

In India, Maternal Mortality Rate is declining at a rate of 6%. The maternal deaths are still a serious concern in India. United Nation’s Sustainable Development Goals require India to bring down its MMR to 70 by 2030. We need to take more necessary steps to achieve this goal to provide more care and support to mothers and children especially in backward areas of the country where the reach of basic necessities is still tough.

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