Delhi-based Wherehouse.io announced that it has raised an undisclosed seed capital led by Better Capital to create advanced solutions and capabilities to disrupt the D2C logistics market.
The round also saw participation from key investors, including Java Capital, Titan Capital (Snapdeal founders), First Cheque, and Upsparks.
Commenting on the funding, Vaibhav Chawla, Co-founder, Wherehouse.io, said, “Wherehouse.io is built on the core values of control, visibility, and delight, enabling brands to design an end-to-end brand experience while owning the data and customer relationship. With COVID-induced lockdowns in the last few months, each and every brand is looking for a way to build reach and scale. This has resulted in a healthy seller acquisition for us the last four-five months.”
Founded in October 2020 by Vaibhav Chawla, Jeevan Prakash, and Lavelesh Sharma, Wherehouse.io claims to enable D2C brands to predict and distribute inventory across a broad network of warehouses and extend last-mile connectivity to deliver products to their customers in the least possible time.
In a short time, the startup has created a network of 2,500+ warehouses across more than 12 cities and helps brands boost the customer experience with a fulfillment technology platform.
Speaking about the investment, Vaibhav Domkundwar of Better Capital said, “Customer experience is a core ingredient for success in the D2C category, and that’s exactly what Wherehouse.io enables for new and growing brands with its on-demand warehousing and fulfillment platform. We are excited to be founding stage partners with the Wherehouse team as they unlock Amazon-like customer experience for D2C brands in India.”
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