Bata India Targets Doubling Turnover and Profits by 2030 Through Sneaker Focus and New Global Lines

Footwear major Bata India is working on a detailed year-by-year roadmap to double its India turnover by 2030 under its newly outlined 'Reignite India 2030' strategy. Addressing his first earnings call after taking charge, newly appointed Managing Director and CEO Sanjay Rao stated that the company aims for a mid-single-digit to double-digit CAGR over the next four years.

Bata India reported a revenue of Rs 3,515.48 crore in FY26. Alongside doubling its turnover, the company aims to more than double its profits by the end of the decade while improving its overall growth trajectory through targeted business initiatives.

Providing financial context during the Q2 FY27 earnings call, CFO Amit Aggarwal noted that the company has logged 7.5 per cent growth in the September quarter, marking positive momentum over the last three consecutive quarters. Aggarwal added that the company's objective is to hit mid-teen growth to align with the potential of the Indian market.

As part of its strategic shift, Bata India intends to strengthen its connection with younger consumers, particularly Gen Z, by expanding its focus on sneakers and casual footwear. Rao acknowledged that the company had previously missed the broader 'sneakerisation' trend as nimbler players entered the market and the company failed to move in an agile manner. Moving forward, Bata and Hush Puppies have been identified as the two key brands where the company sees significant traction.

To support this push, Bata India plans to introduce newer global product lines from other geographical regions into its Indian stores. While Rao did not specify a strict launch timeline, he confirmed that the introduction of these international product lines is currently in the works and expected to bolster store performance.

On the retail expansion front, Bata is prioritizing a franchise-led growth model while selectively evaluating opportunities to open company-owned stores.

"Bata India's renewed focus on the sneaker segment and younger demographics highlights the importance of market agility in legacy retail businesses. As consumer preferences shift rapidly, established brands must modernize their product lines and distribution models to stay competitive. Prioritizing franchise-led growth alongside global product integration provides a balanced approach to scaling operations and achieving long-term strategic targets." — Dr. Shishir Gupta, Founder & CEO, StartupLanes