Blueshift, a Menlo Park-based company that helps brands automate and personalize engagement across every marketing channel, using a combination of Customer AI & Generative AI, received a $40M growth investment from Runway Growth Capital.

The company intends to use the funds to expand its sales and marketing operations for its patented AI-powered customer engagement platform, and to refinance existing debt.

Led by Vijay Chittoor, Co-Founder and CEO, Blueshift helps brands deliver relevant, connected experiences across every customer interaction. Its platform uses patented AI technology to unify, inform, and activate the fullness of customer data across all channels and applications. Through unified data, omnichannel orchestration, intelligent decisioning, and scale, Blueshift gives brands all the tools to deliver 1:1 experiences in real-time across the entire customer journey.

The company also has offices in London, UK, and Pune, India.

A massive congratulations to Blueshift for securing a significant $40M growth investment from Runway Growth Capital! Wishing you continued success as you leverage this investment to fuel innovation and growth. Here’s to a future filled with prosperity, achievements, and groundbreaking advancements! #Blueshift #GrowthInvestmentSuccess #InnovationLeadership

~ Dr Shishir said Gupta founder & CEO of StartupLanes 

About us: StartupLanes is an ecosystem for Startups and Investors. Collaborate or find a co-founder, it’s a platform for Entrepreneurs. We love startups! A place for Angel Investors and Venture Capitalists to find investing opportunities in startups. Validate your idea, Learn & Execute.

Startups looking for funding may apply through StartupLanes Funding Application.

Angel Investors Register Free to explore exciting startup investment opportunities.